Newwave Design is a full service design and marketing agency based in Abergavenny, South Wales. We service businesses across the UK and Internationally. Brand is about more than just a logo. Your brand is how you represent yourself through design, colour, tone of voice, marketing message and service.
Research, concepts and positioning
Every branding project here at Newwave starts with research. We look at everything including your competitors, trends, colours and shapes. This level of detail helps capture the personality of a company and helps to build a successful brand. Concept stages are broad and fast paced. A lot of sketching and group discussion allows us to make use of the multi-disciplined team we have. During development we refine our ideas into a number of concepts to present to clients. This brand exercise will take positioning into account to ensure your brand stands out to the right customers. We typically present three concepts, however if we have created eight fantastic ideas, we will offer all eight options.
Understanding your business
From the first meeting we want to know everything about the client and their company: Where they are from? How their business has developed? Key milestones? Target market? And where the business would like to be in five years? No detail is too large or small.