Securing online sales for Fasteners & Engineering Supplies
– FES are a leading independent fastener and engineering product supplier based in South Wales. With two successful industrial retail units based in Cowbridge and Caldicot, FES set their sights on expanding their reach to the rest of the UK through their online shop. We were approached to provide strategic and flexible marketing support, focussing on what matters most to generate sales.
Social Media? Nailed it!
We have to admit, we were quite excited to get stuck in with establishing a new social strategy that really hammered home a playful and approachable tone of voice. Our marketing and design teams worked closely with FES to drill down on ways to grab the attention of customers and create a new, exciting design style for campaigns.
Paid and organic success
SEO is the bedrock of digital strategy for most online shops, and FES was no exception. Through meticulous keyword research and onsite optimisation, we have helped to achieve significant increases in keyword rankings and search traffic. We have also provided ongoing paid search support to refine existing campaigns and explore new strategies. With sales being up by 20% in the first few months, we look forward to working alongside FES over the coming years to achieve significant, continuous, and measurable growth.