PR Case Study : Becky James
Dr Nigel Jones is one of the UK’s leading dental implantologists. He sponsors double world track cycling champion Becky James. Our team came up with an idea and organised a PR campaign involving Becky aimed at boosting Dr Jones’ media profile and SEO. Following our work before, during and after the event, search traffic to his website increased significantly and 16 keywords for his website moved up the Google rankings - three within the top three.